Briefing your content writer: 5 things they need to know

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Briefing your content writer: 5 things they need to know Let’s say you run your own business – large, small, micro, it doesn’t matter. Now let’s assume that you want to attract more clients, or you want to stay in touch with the ones you have. As a business owner, you barely have time to […]

7 things to include in the brief to your proofreader

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7 things to include in the brief to your proofreader Congratulations! You’ve made the business decision to hire a proofreader to get your written material in good shape. Now what? The next step is to put together a brief that will show your proofreader what it is you would like them to do. This will […]

Imposter syndrome: How to silence the negative voice

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Imposter syndrome: How to silence the negative voice I work alone most of the time. It’s one of the perks (or perils?) of running my own solo business. I love what I do and I enjoy it, even if I do occasionally miss being part of a team. But every so often, Imposter Syndrome pulls […]

Copywriting or content writing: what is the difference?

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Copywriting or content writing: what is the difference? If I were a betting person, I’d wager that you’ve heard both terms before but are unsure which is which. You may even be using them interchangeably; you won’t be the first or last to do that. I’ll let you in on my secret; when I first […]

The difference between proofreading and copyediting: which do you need?

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The difference between proofreading and copyediting: which do you need? If you don’t work in the publishing industry, you may not know the difference between proofreading and copyediting. And that’s okay. There’s probably no need for you to know the difference between them, is there? When it comes to finalising your work, before pressing the […]